Whereas the remainder of the world immerses in parades, meals, music, dancing, and consuming to have fun St. Patrick’s Day, electronic mail entrepreneurs busy themselves with crafting probably the most compelling and pixel-perfect St. Patrick’s Day electronic mail advertising and marketing campaigns to wow their subscribers. And effectively, why shouldn’t they? In 2021 alone, St. Patrick’s day gross sales touched roughly $5.1 billion within the U.S., a quantity that’s, in all probability, going to rise additional this 12 months. Anybody would need a piece of that pie, proper?
If you wish to leap in on that bandwagon, you’re at simply the suitable place. Right here, we’ve rounded up the choicest of twenty-two St. Patrick’s electronic mail inspirations, that includes one of the best within the enterprise to fill you with loads of inspiration to your campaigns! Learn on and make the luck of the Irish all yours.
FlashingBlinkyLights.com
Topic Line: Prepared, Set, GLOW Inexperienced!
Now, each competition out there may be synonymous with a selected color- Valentine’s Day and pink, Halloween and orange, Christmas and pink and inexperienced, and the like. For St. Patrick’s Day, that shade is inexperienced. Therefore, the neatest plan of action is to make inexperienced as outstanding as attainable in your electronic mail design- simply as FlashingBlinkyLights.com has carried out over right here.
The minute you open this electronic mail, your thoughts can’t assist however join it to St. Patrick’s day, with out even studying the content material! The merchandise have been displayed with the assistance of a photograph grid which makes for straightforward viewing. A superb contact right here is the inclusion of the shopper overview; as a rule, a optimistic testimonial nudges a reader in the direction of shopping for from you.
FeatSocks.com
Topic Line: Get 25% off the sale O’ the spring, whereas inventory lasts…
Having a superb and high-quality picture within the hero part of your electronic mail works wonders in capturing the reader’s creativeness. FeatSocks.com has carried out exactly that over right here. What’s significantly outstanding over right here is how they’ve fastidiously curated their merchandise to distinction properly with the delicate shade used within the electronic mail background. Additional, using serif fonts renders a gorgeous retro look to the general structure.
JibJab
Topic Line: Want them a Glad St. Patrick’s Day!
A surefire means of constructing your electronic mail design partaking is by together with animated GIFs in it. And should you additional need to elevate its enchantment, add a contact of humor. This electronic mail from JibJab is an ideal illustration of that. Whereas the neat, clutter-free structure retains your eyes rooted to the e-mail, the hilarious GIFs convey a smile to your face and make you need to take motion.
Decor Planet
Topic Line: St Patrick’s Day Sale Solely 12 Hours Left Store These Manufacturers & Extra, and Save Further 15% At Checkout or 20% On Choose Manufacturers
Keep in mind, you’re not the one one from whom your prospects will obtain mail on St. Patrick’s. Their inboxes will get flooded from a variety of instructions. So, you’ll must get fairly inventive to chop by way of the noise. One glorious tactic is to create a way of urgency by including a ticking clock, as Decor Planet has carried out over right here. Two issues stand out for us on this design:
- They’ve disclosed the promo code within the hero picture itself, which is a superb ploy to catch the reader’s consideration.
- The location of the ticking clock above the fold.
The topic line appears too lengthy, although.
Displate.com
Topic Line: Missed out on our Sale?
Once you’re asserting a reduction, utilizing daring typography is a superb technique of calling your subscribers’ consideration to it. The design people at Displate.com perceive that. To additional incentivize the reader, they’ve additionally showcased their top-selling merchandise on this electronic mail, arranging the photographs in a easy picture album grid.
5 Star Diet
Topic Line: Ultimate Hours 5 Star Diet’s St. Patricks Day Sale
It’s at all times a superb follow to make your merchandise probably the most defining characteristic of your electronic mail’s hero part, one thing 5 Star Diet has nailed to perfection over right here. Whereas they’ve made ample use of the colour inexperienced to drive the St. Patrick’s emotion dwelling, they’ve additionally used a black background to make sure that each the white and inexperienced textual content parts distinction correctly. Additionally, love the intelligent little bit of wordplay within the header copy.
Lentiamo IE
Topic Line: Ultimate St Patricks Day Sale! 25% Off
Nothing screams St. Patrick’s Day fairly like inserting your main picture inside a clover body, does it? This easy but inventive design maneuver is sufficient to make their subscribers take inventory of this electronic mail. As a substitute of garbing the standard inexperienced, nevertheless, Lentiamo has chosen to stay to its unique model colours. Coincidentally, blue additionally occurs to be one of many shades related to St. Patrick’s.
HOUNDSBAY
Topic Line: That is going, going, gone… 20% OFF
Wish to make your emails enjoyable and visually interesting? Use 2D illustrations! Moreover beefing up the aesthetic worth of the e-mail, illustrations are an extremely efficient storytelling medium too. This makes them an indispensable a part of each electronic mail designer’s toolkit, not least of these working at HOUNDSBAY. Moreover, actually respect how they’ve used animation to encircle the low cost margin.
TUSHY
Topic Line: 15% off with code LUCKY ends tonight!
That is maybe the funniest entry on this lineup. Not many bidet manufacturing corporations would try connecting their merchandise with St. Patrick’s Day, however effectively, the inventive staff at TUSHY is reduce from a unique material altogether. A witty copy, hilarious visuals, and an especially minimalistic layout- what’s to not love about this St. Patrick’s Day electronic mail?
Miracle Noodle
Topic Line: YES! Meet one of the best keto pasta ever
Determining tips on how to join your model choices with the event at hand will be pretty difficult, but when you are able to do it as ingeniously as Miracle Noodle over right here, you’ll undoubtedly seize your prospects’ eyeballs. The structure is clutter-free, simple to navigate, and has outstanding CTAs (call-to-action). Moreover, it’s actually robust to disregard a bowl of scrumptious-looking fettuccine, isn’t it?
E-mail Uplers
Topic Line: Are you able to assist Benjamin Banks catch the Leprechaun?
There’s maybe no higher means of securing your viewers’s engagement than by inviting them to work together together with your emails. That’s precisely how we, at E-mail Uplers, determined to go about our St. Patrick’s marketing campaign final year- asking our contributors to take part in an interactive recreation!
In recent times, gamification has grown to turn out to be probably the most thrilling electronic mail design tendencies on the market, and we couldn’t resist the urge to implement it both. The target of the sport was simple- utilizing mouse clicks, the gamers needed to catch the Leprechaun showing intermittently on their screens.
SQUISH Sweet
Topic Line: Fortunate as a leprechaun!
Animated GIFs within the electronic mail’s hero part by no means fail to be eye-grabbing. This electronic mail from SQUISH Sweet holds testimony to that. Whereas the daring typography over right here communicates the message, using a single-column structure makes the e-mail extremely simple to eat. Additionally, discover how the visible enchantment of their merchandise (the candies within the electronic mail) has been enhanced by including shadows.
Austin and Kat
Topic Line: 20% off, solely 8 hours left
This playful structure, replete with a bevy of cute illustrations from Austin and Kat, isn’t just downright cute but additionally well reinforces their model tonality. Although the colour of the font is just like that of the background, the thickness of the typography ensures the content material is extraordinarily readable.
GLO Science Tooth Whitening
Topic Line: Go Inexperienced with GLO
What’s higher than displaying your merchandise’ pictures within the electronic mail’s header picture? Utilizing an image the place it’s in motion! With their hero picture, the staff at GLO Science helps you visualize how your treasured smile will be additional enriched through the use of their product. The design generously makes use of white areas, which gives visible reduction. The part on the backside accompanying the CTA button makes use of animation to echo varied optimistic critiques.
Eco Vessel
Topic Line: Have a good time St. Patrick’s Day with a scrumptious cocktail!
St. Patrick’s Day is incomplete with no good drink or two. Eco Vessel capitalizes on this sentiment over right here. This tutorial electronic mail makes use of a mixture of a beautiful background, easy illustrations, and unfussy typography to share the recipe of St. Patrick’s Day particular cocktail with its readers.
Bell Socks
Topic Line: Glad St. Patrick’s Day!
Including geometric shapes to your electronic mail design doesn’t simply make your electronic mail simple on the eyes but additionally reduces the cognitive load of the reader. Each these deserves are fairly evident on this St. Patrick’s Day electronic mail from Okay. Bell Socks. The sensible use of white area within the “Featured Types” phase eliminates visible litter, making the e-mail that rather more pleasing to behold.
Angelic Bakehouse
Topic Line: Glad St. Patty’s Day
What actually stands out on this Angelic Bakehouse electronic mail is the design framework they’ve opted for to showcase their merchandise. Offered in small circles, they’re accompanied by stable and striped inexperienced strokes, which each convey the St. Patrick’s theme and improve the visible aesthetic of the e-mail by leaps and bounds.
TreStique
Topic Line: Open for a Free Reward
Emulating your model identification in your electronic mail design is a problem many battle with; not the advertising and marketing staff at TreStique. This stylish structure from TreStique contains fashionable smear strokes, a placing photomontage within the hero part, and background and foreground colours that distinction superbly.
Christy
Topic Line: Go Inexperienced For St. Patrick’s Day
The top quality, extremely aesthetic header picture isn’t the one commendable factor on this electronic mail design; the content material presentation is price noting too. Organized in a zigzag structure, it permits the readers to scan and eat the data in an environment friendly method.
Simmi Footwear
Topic Line: it’s your fortunate day…
Heavy on visuals, probably the most distinctive facet of this St. Patrick’s Day electronic mail is undoubtedly the elegant collage that serves as its header picture. Whereas interacting with emails from the style and life-style trade, folks sometimes pay extra consideration to the visuals than the copy. So, utilizing top-notch pictures is your greatest wager to win them over, similar to Simmi Footwear has carried out over right here. Anybody can be left in awe of that breathtaking assortment, wouldn’t they?
MatchaBar, Inc.
Topic Line: Have a good time with one of the best inexperienced
From the beautiful animated GIF to the visually arresting typography to the harmonious medley of colors- MatchaBar hasn’t put a foot fallacious within the design of this electronic mail. Cashing in on the St. Patrick’s spirit, this electronic mail shares two beautiful cocktail recipes. The pictures of the completed merchandise act as a superb incentive to strive these out.
BruMate
Topic Line: St. Patrick’s Day Picks are right here
There’s one thing extremely calming concerning the header picture background on this BruMate electronic mail. And the smiling woman and the plant as foreground components completely complement the temper it conjures. One other factor we like about this design is how they’ve used adverse area as an alternative of dividers to rearrange the merchandise. It makes the structure that a lot simpler on the eyes.
Wrapping It Up
We’re certain that by now, your thoughts have to be effervescent with a ton of concepts. So, what are you ready for? Get cracking in your St. Patrick’s Day electronic mail advertising and marketing marketing campaign and let it lead you to a endless pot of gold!